CAVY x Good Lion
PEACE IS DANGEROUS
IN A WORLD ADDICTED TO MORE,
CONTENTMENT LOOKS LIKE DEFIANCE.
GOOD > SAFE
“Is he safe? I shall feel rather nervous about meeting a lion."
"Who said anything about safe? 'Course he isn't safe. But he's good." - C.S. Lewis
GOOD > SAFE.
That is the mantra behind Good Lion.
A nod to Narnia where lions aren’t tame, and goodness was never confused with safety.
We make apparel and artifacts as a reminder for people to choose the good life over the safe one.
We're for the misunderstood.
The boxed-in.
The ones who have felt shut out, but never stopped believing there was more.
It's bigger than golf.
